PRODUCT DEVELOPMENT

We support product development in areas such as algorithm design, game logic, UX and mobile optimisation, as well as providing analysis of similar products

STARTUP INCUBATION

We provide new operators and suppliers in the sector with support to allow them to turn their idea into a successful live product or service

OPERATIONAL EXCELLENCE

We advise new and existing businesses on how operational excellence can lead to increased revenue and profitability, covering a range of business areas

MARKETING ANALYSIS

We advise on how to maximise revenue from marketing campaigns, provide analysis of campaign success and produce or evaluate plans for new product or brand launches

SUPPLY CHAIN ANALYSIS

We give insight into supply chain activity, covering platform, content and services, with analysis and comparison of products on offer from each supplier

TRADING ANALYSIS

We provide data-driven analysis of trading performance to help operators understand their results and find solutions for improving their profit

BOOKMAKING THEORY

We deliver bespoke training in the mathematics behind gambling, ranging from an introduction to bookmaking theory to working with traders/trading management

SPORTS DATA

We work with sports organisations who distribute data into the betting industry by designing data sets and identifying suitable distributors and risks